Sports / Recreation / Entertainment Marketing

Provides students an opportunity to learn about the exciting, ever-changing world of entertainment. Students study trends, selling techniques, promotion, purchasing, and visual merchandising in the entertainment industry.

Campus Locations
Potential Industry Certifications / Credentials

  • CIW Social Media Strategist
  • Entrepreneurship and Small Business
  • PMI Project Management Ready
  • Microsoft Azure Fundamentals

Areas of Study

  • Economic principles, marketing, business fundamentals, selling techniques, and communication skills used in the entertainment industry.
  • History and the use of design in entertainment industry.
  • Promotional planning techniques, marketing management principles and entrepreneurial concepts for the entertainment industry.

HONORS Credit for CTE Level 3 Courses
Career and Technical Education (CTE) Level III (3) courses are designed for students who have demonstrated an advanced level of interest and achievement in their CTE subject area. CTE Level 3 courses are more demanding and have requirements beyond those of standard CTE courses.
The aims of CTE level III courses are to promote:
  • Opportunities for advanced work.
  • Rigorous study of CTE content areas.
  • Practical application of knowledge and skills.
  • Transfer of knowledge and skills to work-based situations.
  • College and Career credit and readiness.
Earn College Credit
Career and Technical Student Organization (CTSO)
Labor Market Information

This program supports students' college and career readiness. Students are college and career ready when they have the knowledge, skills, and academic preparation needed to enroll and succeed in college credit-bearing courses within an associate or bachelor degree program without the need for remediation. Students need these same attributes and levels of achievement to enter and succeed in post-secondary workforce education or to enter a career path offering a living wage and future advancement.

Programs